Beyond the changes the company has seen over 15 years, Regional Partner’s legitimacy as an operator in investment attraction and the business set-up market is based on two general principles:

• Partnering with an international network provides an added value to each of the partner regions , even if they sometimes may find themselves in competition.

In fact, the diversity of the offer lends credibility to the search for solutions adapted to meet the expectations of the businesses. Ultimately, local partners benefit individually from the attractiveness of a network they collectively boost by gathering their regional strenghts.

• The businesses know little about the regions’ business support services , especially outside their own region. However, business leaders are well aware that these factors are crucial to optimise the development of their activities. It is therefore necessary to provide them with the expertise in mastering both the way businesses operate (SMEs or groups) and that of the local authorities and investment promotion agencies sphere.